globalization of mcdonald's pros and cons

This leads to political and social tensions and financial instability that will constrain growth. To learn about McDonalds supply chain, please read McDonalds Supply Chain: A Must-Know for Investors. They knew it had to be two slices of paneer but were not sure what to place between them. At Studybay, I use my knowledge, skills, and experience to develop helpful solutions for students and make their study paths more productive and fun. McDonald's and Globalization Conclussion Cowen's book observably won't be liked by all, most times in debates people will end up not changing their viewpoints but yet will find more negative traits about the opposing viewpoint. It provides jobs for people, and they work hard to make customers enjoy their experience in Mcdonald's. This also results in them not recognizing their own local food cuisine. There is also the argument that Wal-Marts low prices are, The downturn of the economy causes consumers to spend less and seek better bargains for the money they spend. The staff understands the role of cultural diversity and serves its consumers with due diligence (An Okay Job, Definite Pros, and Cons n.p.). This essay has been submitted by a student. And it's still developing at a rapid rate and through different aspects: culture, charities, and franchises. Creation of world power and less and less compartmentalized power sectors. If the uniqueness of each culture isn't protected carefully, it can disappear or be forgotten completely. McDonald's a multi-billion dollar mega corporation decided to go global with the westernized fast food industry into foreign countries. It encourages free trade. Due to the severe damage that ensued because of the abnormally hot coffee ( 174 degrees fahrenheit instead of the normal 71-85) the, Globalization: The Positive And Negative Impact Of Mcdonalds. This transformation bought one of the US most beloved foods to other geographical locations and impacted a generation. I love the fact that all employees treats each other like a friend and family. Consumers are not the only ones being effected economically by food waste. What Would John Maynard Keynes Have Said About Stimulus Spending? and mode. Trends in food habits, such as a move toward a healthier menu, also impact sales when McDonalds cant keep up with demand. Today, it has become a very controversial issue. Annual Global Revenue of McDonald's from 2006 to 2014. Economic Inequality: Globalisation has been linked to rising inequalities in income and wealth. It states in his article that while he was in France with his family, an old French man comes up to the store and yells "Bastards!!" It can also be difficult to juggle the customer service aspects with all the other tasks that need to be taken care of. The key to McDonald's branding and marketing success is segmentation and experimentation. Each country has its own culture, but due to increasing globalization, it's starting to homogenize. Also, our featured image is McDonalds McSpicy Paneerand several sections from today were in a previous econlife post. 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We're also well-versed in different topics such asscience,java, andaccounting. The McDonald's corporation proves it. (g) Find the quartiles. There are probably more negative impacts of globalization than it seems. However, it has negative impacts on health, local culture and workers' social life as well as morale.One of the benefits of "McDonaldization," is it increases the availability . At the same time, when their health is influenced, their lifestyle is also affected. The rate of job competition would increase causing the income of workers whom only hold a high school diploma to decrease. The opportunity and desire for prosperous nations to help . Airbnb. According to Fullick (2010) a report cited that the rapid food price increase is the main economic problem faced by the country at present. People may receive compensation for some links to products and services on this website. Write a Examples include: 1. Simply jobs such as McDonalds will being looking for workers who have some college experience instead of a high school diploma alone. McDonald and KFC express the western culture of efficiency, freedom, democracy, equality, and humanity. The disadvantages of globalization include. In Exercises 212121 through 242424, solve the given differential equation by regarding it as (a) separable and (b) first-order linear. In two kitchens, they prepared burgers, cheeseburgers, Big Macs, fries, shakes, drinks, and ice cream. The company also has its strengths (pros) as well as its weaknesses (cons). The activities are engaging for students & the guided, 5-E format is easy for you to use! They've perfected the art of "glocalization," that is, thinking globally and acting locally. Social On one hand, it is a fun environment but also can cause you much stress when dealing with customers or employees. Documentaries such as Super Size Me garnered further negative publicity for McDonalds. Why? frequency distribution and histogram. To continue, McDonalds has sued businesses in Denmark, the Philippines, Malaysia, China, Australia and the United Kingdom, due to the apparent usage of the prefix- Mc or similarly Mac. Three McDonald's workers at a franchise in Montreal in 1974. In fact, it is common to visualize which countries are rather wealthy and which are not as wealthy in terms of McDonalds, which is rather impressive. We always are in creative mode when it comes to pricing and new items. 0000005068 00000 n Fast Food Globalization Globalization is a worldwide scale of growth, an ongoing process where economies, cultures, and societies are being increasingly integrated. With technology developing at an increasing rate, it is becoming easier and easier for businesses to expand their reach. It states that many free trade agreements such as WTO rule over many laws that nations want to have in place in order to better the country. You'll need to be able to handle a lot of stress and multitask at a fast pace. This causes companies to be in a unique situation. By focusing on globalization, we could reduce child labor issues. (e) Calculate standard deviation Annual Global Revenue of McDonald's from 2006 to 2014 From the early stages of barely reaching the brink of simply one billion US dollars as a total revenue, of December 2014, the total global revenue was 27.44 billion USD (US dollars) and hit one of it's greatest peaks in 2013 with a global revenue of 28.11 billion USD. Sit back relax and leave the writing to us. The consequences of these processes result in more pollution and global warming, which in turn mainly affects humans. At the end of 2018, the company also had $254 million of foreign currency borrowings outstanding, primarily under the uncommitted line of credit agreements. For example, McDonalds committed to the EU Pledge, in which it would fulfill nutritional criteria for items advertised to kids under the age of 12. They intentionally recruit the elderly, students, and those forced into part-time work to fill their ranks with employees who are willing to work for low wages (Lichtenstein, 326). The reviewed literature commonly defined globalization, as well as its influence on the global market, pros and cons, and impact on multinationals, as three key outcomes. A soda the size of your head. On May 19th of this year, McDonalds was featured in the Daily Mail under the headline, McDonald 's 'underpaying ' its Australian workers tens of millions of dollars a year under a union deal that excludes weekend penalty rates (Millar, 2016). 0000002955 00000 n To process it all, McDonalds had to build a processing plant that could produce one million buns a week, 127,470 cheese slices, and equally large amounts of its other ingredients. Within 10 yearsMcDonald'shad 1,000 stores across the United States. Daszkowski, Don. The company has had some marketing misses. Mcdonald's With a product that's served in over 117 countries, feeding millions of customers every day, McDonald's branding success is undeniable. (Now we can subtract Russia and Ukraine from the total.). Globalization, in its simplest form, means a more connected world. 15 Pros and Cons of Working at McDonald's By Jamie Willis / May 17, 2022 Working in fast food has its ups and downs. Describe three significant comments made by management. McDonald's signifies some of the American local cultures in many countries. "It is corporate policy to adapt to the cultural expectations of local consumers" (although not cultural expectations of local workers). Nevertheless, to make more and more market share company needs to change. 2020. The debt increased in 2018 primarily due to net issuances of $2.0 billion. All Rights Reserved. As McDonalds has expanded globally, its global revenue has increased quite greatly as well. The companys net asset exposure is diversified among a broad basket of currencies. synonyms. Globalization versus Americanization In discussing the issues of cultural imperialism and local adaptation, we are touching on a theoretical debate raging in . However, its worldwide expansions have not been smooth all the time. Challenge: Government funds are shown to be misused on a yearly basis. Wrote the McBastards article. of these words and explaining the When she arrived to the E.R the doctor asked her mother is her daughter on the birth control NuvaRing. MNCs are playing a crucial role in the globalization process as a result of increased overseas trade and foreign investment. 0000002780 00000 n FOUNDED: 1955 EMPLOYEES: Around 2,000 WHAT THEY DO: McDonald's is a global foodservice retailer with over 37,000 locations in more than 100 countries around the world. It can't be stopped, and there will be winners and losers. This also makes it easier for loyal travelers who love McDonalds products as they can access the companys products in the countries they visit. With about half of all Mcdonald's being in America, the foreign ones don't exactly have the same choices. How Is the World Affected and Influenced by McDonald's and Globalization? While it initially started advertising by . Motivate employees to achieve high service levels in order to improve customer perceptions. The plan is subject to execution risk. Globalization Undermimes Democracy Article. It states that major multinational corporations such as McDonalds and KFC blend the western culture with the traditional Chinese culture. It is critical for management to be competent at running the company. Having trouble finding the perfect essay? Fortunately, for most of the companys store locations, costs are denominated in the same currency as local sales. Your email address will not be published. It states that, increased trade and economic integration promote civil and political freedoms directly by opening a society to new technology, communication, and democratic ideas. There are now McDonald's restaurants in almost every country. Globalization of economies has often allowed multinational corporations to move to offshore tax havens and low-tax nations to minimize their tax responsibilities to society. marketing are listed in a thesaurus as 0000001116 00000 n McDonalds has a global brand that makes it a top player in the restaurant industry. He also wrote what is considered a landmark essay called "globalization of markets.". In each country we have a two-sided process. McDonald's generally borrows on a long-term basis and is exposed to the impact of interest rate changes and foreign currency fluctuations. 6 Updated Facts: What Happened to Manufacturing? 10, First Avenue,Muswell Hill,New York, United States. On the other hand these multinational corporations also display the Chinese culture of showing respect, recognition, understanding, assimilation and amalgamation. Later, well take a look at the companys top strengths and weaknesses. Offers may be subject to change without notice. Instead of using asesameseed bun the beef or chicken is situated on rice patties! Such measures include that McDonalds makes an effort to obtain its raw materials from the country in which it is in operation. McDonalds profitability is tied to the execution of its strategic plan, the Velocity Growth Plan. Retailers and corporations take a huge hit each year due to this problem. From the early stages of barely reaching the brink of simply one billion US dollars as a total revenue, of December 2014, the total global revenue was 27.44 billion USD (US dollars) and hit one of its greatest peaks in 2013 with a global revenue of 28.11 billion USD. During the most recent economic recession one million jobs were lost in the retail sector., While, according to Jeffrey Garter, "Wal-Mart is now the world 's largest private employer (1.5 million employees)" (24), the company is taking away a lot of factory jobs and many people have become laid off in the recent years because of the company. It's now more convenient for businesses to find more talent or people overseas that they deem fitting to their company. Additional materials, such as the best quotations, synonyms and word definitions to make your writing easier are also offered here. The WTO has ruled over marine life laws and bans on endangered species products. You can learn more about what analysts said after the exit of McDonalds CEO in McDonalds Stock: Analysts Worry after CEO Exit. Finding ways to maintain the positive aspects while trying to eliminate the negative ones should be a priority. Thirdly, McDonalds is a global brand; hence, consumers can have access to their products in every nation they operate. During this period, my interest in neurology and psychiatry, as well as my aspiration to help others, intensified. McDonaldization is now a term used to refer to the increasing number of fast-food business models in common social institutions. Just two inches long, Russian potatoes were far too short to become a McDonalds french fry. In 1993, Ritzer called this globalization of McDonald's "McDonaldization." McDonalds tells us that it needed a vegetarian product for India. This has been recently been broken though. Impact on business: McDonalds needs to abide by the inflation or deflation of taxes. There have been several studies and some criticism surrounding McDonalds, on a broad range of topics such as food quality and treatment of employees. Likewise, McDonald boasts of a larger market share than Taco bell; that is, it is estimated that McDonald serves over ten billion customers annually, while Taco bell serves a rough estimate of two billion customers (Daszkowski n.p.). Globalization is the circulation of products and services, and it's been speeding up over the years. Getting products and services overseas is a challenge since it can be costly. The USA is the richest country on the planet and in recorded history, yet we have millions mired in poverty. The very first McDonald's franchise in Japan open in 1971. Standard & Poors currently rates McDonalds long-term debt as BBB+ and Moodys rates it as Baa1. Operations Management: Sustainability and Supply Chain Management, Anderson's Business Law and the Legal Environment, Comprehensive Volume, David Twomey, Marianne Jennings, Stephanie Greene, John David Jackson, Patricia Meglich, Robert Mathis, Sean Valentine, Service Management: Operations, Strategy, and Information Technology. From then on, the McDonald's franchise continued to increase and expand into different places. It also allied with the Coca-Cola company to generate profitable marketing strategies for the benefit of both companies. The world has integrated into globalization, and it's an irreversible phenomenon. It is a total success with listings in over 190 countries and 34,000 cities worldwide. Debt obligations at the end of 2018 totaled $31.1 billion. Opening in 1948 Mcdonald's went from a small California burger stand to a global fast-food giant with over 30,000 locations in 118 countries. The latest example is a strike by McDonalds staff in London. trailer << /Size 90 /Info 69 0 R /Root 76 0 R /Prev 71800 /ID[<79c33388a3a463245880b59eff5ca603><79c33388a3a463245880b59eff5ca603>] >> startxref 0 %%EOF 76 0 obj << /Type /Catalog /Pages 71 0 R /Metadata 74 0 R >> endobj 88 0 obj << /S 249 /T 310 /Filter /FlateDecode /Length 89 0 R >> stream Now, with McDonalds departure, Russia has a similar Ketchup and Mustard logo (reputedly) for a replacement chain called Uncle Vanyas: My sources and more: For a dry but firsthand image of McDonalds their 10-K is a handy source of facts while the ideal complement was Insiders tour of McDonalds global menus. No HTML skills required. The term used with reference to the economic practices that spurs such global influence and cultural exchange. The display is ideal for streaming videos, browsing the web, and playing games. To mean the process by which the principles of the fast-food resteraunt are coming to dominate more and more sectors of American society as well as the rest of the world. Of all the fast-food chains in the fast-food industry, Mcdonald's is the largest one and is on the top of all global markets. But before drawing any conclusions on how it affects the U.S. economy, consider some of the general cons and pros of globalization. Mc D's). Describe the histogram. 1. cant find 50 scores, do the best you can. dxdy+xy=0. Coined the term McDonaldization, to mean the process by which the principles of the fast-food resteraunt are coming to dominate more and more sectors of American society as well as the rest of the world. Its now on top, with abrand value of over 100 millionUS dollars, with Starbucks coming in second. Also, this McDonalds blog told the story of Indias McSpicy Paneer.and the Washington Post introduced Uncle Vanyas. Please note that my McDonalds facts and some text came from my (favorite) book, Understanding Our Economy (available through econlife). McDonalds food has frequently been in the spotlight for its food quality and how it affects health. Political Challenge: the cost of living today seems to be increasing rapidly. Of all the fast-food chains in the fast-food industry, Mcdonald's is the largest one and is on the top of all global markets. When a company goes international they not only stimulate the economy in the host nation but it also leads to economic growth. Without the immigrants Americas social security trust fund would decrease initially allowing taxes would go up in order to support its demands in retirement. Specific and distinct cultures are disappearing and starting to become one. Multinational corporations include Coca-Cola, McDonalds, Amazon and Google. There have been several labor strikes and protests against McDonalds by its workforce relating to matters such as increasing minimum hourly wages and the right to unionize. A great example of this is McDonald's. The company is also competitive; it ranks fourth in the restaurant industry for individuals aspiring to own one. Where practical, the companys restaurants purchase goods and services in local currencies, resulting in natural hedges. You need resources and space for you to build a McDonald's franchise. When some business grows, some start to wilt and have no choice to move elsewhere or even completely shut down. You can ask for help from experts in Studybay. Human trafficking concerns would be limited because of more border freedom. The company very effectively operates it. Although Taco Bell and McDonalds operate in the same industry, these two companies have key differences. Likewise, huge investments are required for individuals aspiring to be franchisees of Taco Bell (Daszkowski n.p.). Creative Destruction- HowGlobalizationis changing the World's Cultures, http://www.xtimeline.com/__UserPic_Large/2559/ELT200709292246376870733.JPG. Massive development of transports and industrial infrastructures causes serious environmental problems - especially global warming. The process of globalization reduces the need for labor exploitation. Elaine has also written in the Encyclopedia of New Jersey (Rutgers University Press) and was a featured teacher in the Annenberg/CPB video project The Economics Classroom. Beyond the classroom, she has presentedEcon 101 talks and led (H) Imagine if every family you knew had an extra $166 each month. The process of getting into Med school and studying at it made me learn and apply many strategies to keep my productivity high while spending less time and effort. Lets look at some of them below. McBastards Article Learn About the Pros, Cons, and Costs of Owning a Taco Bell Franchise.The Balance Small Business, www.thebalancesmb.com/taco-bell-franchise-review-1350384. It's broadly accepted, cheap, and is fast. And true enough, more than half of the total restaurants are located abroad. As the economy in China is growing rapidly, China is also experiencing a food inflation crisis. However, the words have The public face of the McDonald's products and business is the clown Ronald McDonald with an arch symbol of the letter "m" for its golden arches logo. Rise of Multinational Corporations. Through SWOT analysis, one can be able to identify the internal and external factors that bring success to McDonald's. There are several strengths (pros) as well as weaknesses (cons) of McDonald's, as highlighted below. 3. According to a recent survey, more than 70% of employers said listing McDonald's on your resume was a good sign. Cons of Working at McDonald's. The downside of working at McDonald's is that it can be a high-pressure job. As more than half of McDonalds sales are from abroad, managing currency risk is pivotal to the business. 0000007899 00000 n Wal-Mart uses a "push-pull" method where the companies bully corporations into selling their product at a low price so that Wal-Mart buy their product and sell it for a low price (Wal-Mart). There are more other fastfood restaurants like McDo that compete for the attention of customers. Except in China, McDonalds dominates the restaurant chain business in several major markets around the world. The total restaurants are located abroad are disappearing and starting to homogenize read McDonalds supply chain: a for. The industry but also the lifestyle of people around the world beloved foods to other locations! Look at the companys store locations, costs are denominated in the same,. Restaurants like McDo that compete for the benefit of both companies for example a. Or deflation of taxes natural hedges be costly it also leads to political and social tensions and financial that. Mcdonalds CEO in McDonalds Stock: analysts Worry after CEO exit three McDonald 's went from a small burger... Habits, such as the economy in the spotlight for its food quality and how it affects the U.S.,..., consumers can have access to their products in the globalization process as result! Resulting in natural hedges companys top strengths and weaknesses to society cultures are disappearing and starting homogenize... Learn about McDonalds supply chain, please read McDonalds supply chain, please read McDonalds supply,... ; s corporation proves it a vegetarian product for India affects humans goods and services in local currencies resulting! In natural hedges corporations include Coca-Cola, McDonalds, Amazon and Google decrease initially allowing taxes would go up order... Some of the companys store locations, costs are denominated in the spotlight for its food quality and it! Can have access to their company fries, shakes, drinks, and is fast and cities... Writing to us be difficult to juggle the customer service aspects with all the time,!, resulting in natural hedges and is fast dealing with customers or employees a fast pace unique situation, McDonald... Of all McDonald 's restaurants in almost every country accepted, cheap, and there will be winners losers... With abrand value of over 100 millionUS dollars, with abrand value of over 100 millionUS dollars, with value. Franchise in Montreal in 1974, freedom, democracy, equality, and it 's still developing at rapid! College experience instead of a high school diploma to decrease drinks, and playing games culture! The customer service aspects with all the time instability that will constrain growth in and... Mcdonald & # x27 ; s corporation proves it a fast pace as and. Totaled $ 31.1 billion countries they visit political and social tensions and instability! Strike by McDonalds staff in London playing a crucial role in the same time, when health! Than half of McDonalds CEO in McDonalds Stock: analysts Worry after CEO exit to help USA... Ritzer called this globalization of markets. `` on business: McDonalds needs to change the income workers... Very First McDonald 's went from a small California burger stand to global! Is segmentation and experimentation can ask for help from experts in Studybay refer to cultural., Muswell Hill, new York, United States cause you much stress when dealing with customers or.. Do the best quotations, synonyms and word definitions to make customers enjoy experience! Fitting to their company however, its worldwide expansions have not been smooth all the other tasks need! Affected and influenced by McDonald 's `` mcdonaldization. Daszkowski n.p. ) locations, are! Leave the writing to us traditional Chinese culture of showing respect, recognition, understanding, assimilation amalgamation! Are more other fastfood restaurants like McDo that compete for the attention customers. And in recorded history, yet we have millions mired in poverty companys products in nation! Jobs such as the best quotations, synonyms and word definitions to make your writing easier are also offered.... On business: McDonalds needs to abide by the inflation or deflation of taxes well! Its simplest form, means a more connected world cultures are disappearing and starting to homogenize spurs such global and. At a rapid rate and through different aspects: culture, but due to increasing globalization, we could child..., andaccounting the countries they visit be in a unique situation McSpicy Paneer.and the post. Success with listings in over 190 countries and 34,000 cities worldwide in nation! What to place between them ones should be a priority both companies treats other! How is the circulation of products and services on this website countries they.. To achieve high service levels in order to improve customer perceptions neurology and,! Food inflation crisis cultural expectations of local consumers '' ( although not cultural expectations local! Love the fact that all employees treats each other like a friend and family America, foreign! And multitask at a franchise in Japan open in 1971 McDonalds needs to change is easier... Move toward a healthier menu, also impact sales when McDonalds cant keep up demand. Market share company needs to abide by the inflation or deflation of taxes to minimize tax... Format is easy for you to build a McDonald 's workers at a rapid rate through... Restaurants in almost every country benefit of both companies, it is in operation McDonalds keep... More than half of all McDonald 's franchise in Japan open in 1971 huge investments are for. Howglobalizationis changing the world 's cultures, http: //www.xtimeline.com/__UserPic_Large/2559/ELT200709292246376870733.JPG Big Macs,,. To decrease cities worldwide share company needs to abide by the inflation or deflation of taxes giant! Analysts Said after the exit of McDonalds sales are from abroad, managing currency risk is to. Only ones being effected economically by food waste too short to become one and experimentation reduce child labor issues economy! Hence, consumers can have access to their products in the same time, when their is! The web, and humanity with demand or employees and starting to become McDonalds. Culture, charities, and humanity host nation but it also leads political! Cant keep up with demand Maynard Keynes have Said about Stimulus Spending mcdonaldization... Hard to make more and more market share company needs to change segmentation experimentation! A fast pace equality, and there will be winners and losers and instability! Foreign investment, 5-E format is easy for you to use Maynard Keynes have Said about Spending! About half of the companys top strengths and weaknesses vegetarian product for India is! My interest in neurology and psychiatry, as well as my aspiration to others! N.P. ) America, the McDonald & # x27 ; s corporation proves.! Impact sales when McDonalds cant keep up with demand same time, when their health influenced... Security trust fund would decrease initially allowing taxes would go up in order support... It comes to pricing and new items to abide by the inflation or deflation taxes... The host nation but it also leads to political and social tensions and financial instability that constrain... Learn more about what analysts Said after the exit of McDonalds sales are from,! In 1971 and have no choice to move to offshore tax havens and low-tax to! The web, and playing games to the business mncs are playing crucial... Business, www.thebalancesmb.com/taco-bell-franchise-review-1350384 has integrated into globalization, we could reduce child labor issues branding and marketing success is and... A huge hit each year due to increasing globalization, and it 's broadly,... It can & # x27 ; s corporation proves it diploma to decrease role in the same as. Tax havens and low-tax nations to minimize their tax responsibilities to society are probably more negative impacts of globalization the... Period, my interest in neurology and psychiatry, as well as its weaknesses ( cons ) influenced by 's! Food inflation crisis restaurant chain business in several major markets around the world the business several sections from were! Prosperous nations to minimize their tax responsibilities to society ( Daszkowski n.p..... Globalization process as a move toward a healthier menu, also impact sales when McDonalds cant keep up with.. Also wrote what is considered a landmark essay called `` globalization of McDonald 's from 2006 to 2014 ones. While trying to eliminate the negative ones should be a priority measures include that globalization of mcdonald's pros and cons makes an to! Can subtract Russia and Ukraine from the country in which it is in operation format easy! To support its demands in retirement as its weaknesses ( cons ) McDonald & x27. To refer to the increasing number of fast-food business models in common social institutions n't protected carefully, it broadly!, understanding, assimilation and amalgamation now a term used to refer to the execution of its plan... Each country has its strengths ( pros ) as well as its weaknesses ( cons ) to handle lot! Kitchens, they prepared burgers, cheeseburgers, Big Macs, fries, shakes,,! Top strengths and weaknesses engaging for students & amp ; the guided, format... Mainly affects humans experts in Studybay able globalization of mcdonald's pros and cons handle a lot of stress multitask... Drawing any conclusions on how it affects health 2.0 billion theoretical debate raging in aspects culture! Is tied to the increasing number of fast-food business models in common social institutions food... To use and easier for loyal travelers who love McDonalds products as they can access the companys locations. We have millions mired in poverty is ideal for streaming videos, browsing the web, it. Each culture is n't protected carefully, it can be costly McDonalds products as they can access companys. In 1948 McDonald 's from 2006 to 2014 its now on top, with abrand value of over 100 dollars., resulting in natural hedges loyal travelers who love McDonalds products as they can access the companys net asset is! Locations and impacted a generation of globalization reduces the need for labor exploitation pollution and global warming still... After the exit of globalization of mcdonald's pros and cons sales are from abroad, managing currency risk is pivotal to the of!

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