Roberto Maldonado (26th), chair of the City Council Latino Caucus and Ald. And, crucially, they're politicians. He's also the first openly . As the founder of the Nalgona Positivity Pride, Gloria, one of the top Latin influencers, is on a mission to help spread awareness about eating disorders among Latin communities. Eloy Jimenez, Yoan . To approach this growing market, brands need to understand the Hispanic consumers, who they are, and what they purchase most frequently. Unlike other influencers who use their social channels to enhance their personal brand or attract more followers, Ana takes advantage of her online fame to fulfill a desire that goes beyond her love for cosmetics conducting community service outreach and focusing on giving the Honduran community a much-needed representation. Cynthia is passionate about staying socially aware, supporting her community, and giving back. Finally, by working alongside top Latino influencers, brands benefit from these experts well-established relationships within the community making it easier for companies to break into new markets and gain visibility within target audiences. Her meteoric rise to fame began in the early 2010s when she started uploading makeup tutorials on her YouTube channel. Mexican beauty vlogger Mariand Castrejon Castaneda, popularly known as Yuya, is also one of the Top Latin Influencers. So recalls . Credit: The Daily Line. Larkins freelance work has gone viral several times and has appeared in CNN, Cosmo, New York Magazine, Bustle, Entrepreneur, and more. The wards 6, 8, 15, 16, 17, 20, 24 and 34 all saw a decrease of between 2,193 and 4,376 residents during the six-year period, according to the census data. Tanya Lozano . 12/07/2021 11:00 AM EST. This initiative is part of our 10th Anniversary celebration of Negocios Now, founded by Nicado in 2007. ADA ROJAS @allthingsada 47.7K (Top Latin Influencers), 49. Social media platforms such as Instagram, YouTube, and TikTok are filled with content created by top Latino influencers, enabling them to create unique connections with their followers. Her work experiences gave her the confidence to launch her style blog in 2009. Chicago, IL 60601 Amara is also equally popular on Instagram where she usually shares her fashionable outfits and modeling photos. She is one of the most popular Latina influencers 2022, and has been featured in international magazines such as Vogue Italia and Hola Mexico! As ambassadors for the companies they partner with, top Latino influencers help to make sure that messages are spread far and wide. Sofia Vergara: This Colombian-born actress is one of Hollywoods A-list celebrities, and one of the most popular Hispanic influencers in the United States, with a long list of film credits including Modern Family, Hot Pursuit, Chef, and Machete Kills. They dont try to be someone theyre not; they share their true selves with their followers. Thalia Sodi is one of Mexicos most iconic television personalities and Latina influencers 2022 whose success began over 20 years ago. Dominican-American stand-up comedian and internet celebrity, Sasha Merci, one of the top Latin influencers, has become hugely popular for her comedy sketches with observational and dating themes. This Dominican-American technology reviewer keeps her audiences abreast of the latest Apple and Google gadgets in the market as she dissects the products, provides the pros and cons, and discloses how they can affect everyday life. She also created her Vine account where she started posting short comedy videos that further increased her popularity. Ald. For example, when designing promotional campaigns or designing new product lines, working with top Latino influencers ensures that companies messaging resonates with this important demographic group. If you're not familiar with these change-makers yet you soon will be, because their influence and impact will only grow stronger through the decades. To see the complete list of the "50 Most Influential Latinos click HERE. The answer is an emphatic yes! His YouTube channel, which primarily consists of vlogs and gameplays, has more than 40.4M followers to date, making him one of the most subscribers in Spain and is among the 50 channels with the most subscribers on the platform in the world. Latinas have always been underrepresented in the media, but that is starting to change thanks to Latina Instagram influencers. Brands love working with famous Hispanic influencers due to their strong cultural connection and affinity with followers, which leads to highly engaging and effective marketing campaigns. In addition to this list, there are well-known superstart Latinx influencers like Jennifer Lopez, Selena Gomez and Bad Bunny. Today, her style channel has over 14.9 million subscribers with 2.5 billion views. At that time, he had to dress well every day for his students to feel comfortable in the uniforms they were required to wear. Massiel Massy Indhira Arias, or Massy Arias, one of the top Latin influencers, is a Los Angeles-based certified personal trainer and health coach best known for her high-intensity workouts. Her profile is a range of lifestyle, beauty, and most importantly fashion. Who were the most popular Latina influencers 2022? Many Hispanic YouTubers have built huge fan bases across multiple social media platforms such as Instagram and Twitter. But smaller Latino neighborhoods sprawl across the city and region. She put together 200 care packages that were distributed to women in Cuba in very remote areas. Luisa rose to popularity by accident when she began posting on Instagram as a creative outlet in 2013. In response to COVID-19, Lozano created a spin-off organization, We Got Us, which has recruited more than 1,000 volunteers and addresses immediate needs in the community like food and masks. Mix the New York City hustle mindset with midwestern generosity and you get a unique kind of person: a Chicagoan. For example, Gina Rodriguez spoke out against Hollywoods whitewashing of Latinos in the film industry. GABRIEL MONTIEL GUTIERREZ @werevertumorro (5.5M), 18. This year the publication adds two new categories: Lawyer and Marketing. That changed when the Mexican American Political Association worked to . Overall Hispanic influencers in the United States have become beacons within their communities inspiring people through their actions, and showing them what can be achieved when hard work meets ambition. Andrea began her professional life as a model and social media influencer, taking several modeling jobs and becoming a brand ambassador for several fashion brands. Do brands usually work with top Latino influencers? With 45 million subscribers and over 9.8 billion views, his YouTube channel is currently the most subscribed in El Salvador and ranks 46th in the list of Top 100 YouTube channels based on subscriber count. ALANI FIGUEROA @wuzg00d 424K followers, 34. This accounted for 11.1% of U.S. buying power in 2020. E-mail oureditor Genuinely one of the nicest guys we have met, his Instagram is non stop with modelling, TV appearances and pure entertainment. Flores has over a decade of experience in international, multi-concept dining, and quick service operations. 1. We are thrilled to have on the pages of Negocios Now such awonderful group of leaders. Second, leveraging the creativity of top Latino influencers allows brands to connect with Hispanic consumers in a meaningful way. In addition, she has recently joined TikTok where she posts regular fit checks and funny dance videos. He is an accomplished poet with his work in publications like Oxford American, Los Angeles. Her popularity as a social media influencer has earned her TV and film projects, such as an appearance in a web series, hosting the Mexican version of The Voice Kids and the 2017 Kids Choice Awards, and lending her voice to the Spanish version of a popular American animated series, Trolls. Her efforts have resulted in more resources, representation, and funding for under-served communities across Chicago. John R. Boehm, Stephen J. Serio, Bloomberg and provided photos. This Dominican Republic native started her fitness journey as an act of self-love after she struggled with depression. Alfredo Flores is a prominent director, videographer, and photographer widely recognized for his work on contemporary music videos and documentaries. How things have changed. With Hispanic Heritage Month upon us, SI is honoring the 30 most influential Latinos in sports who aren't athletes: the coaches, journalists, CEOs and other innovators who shape American sports. As such, famous Hispanic influencers can effectively leverage those trends to promote a brands product or service in an authentic manner that consumers can trust. Dominican-American actress, host, and social media influencer Ana Marte is known for posting collaborative, meme-inspired sketches in addition to modeling photos on her Instagram feed. But before the 1960s, Latinos largely lacked influence in national politics. FASHION INFLUENCERS 1. She co-hosts the Sistematic podcast with her sister, Alexis, and covers topics of pop culture, art, music, and fashion. Vegetta777 has also played with other famous gaming YouTubers from Spain and many other countries in and outside of Latin America. Diego began his fascination with menswear when he was a preschool teacher. Luis Fernando Flores, better known as Fernanfloo, is a 28-year-old Salvadoran online gamer, YouTuber, and one of the Top Latin Influencers best known for his gameplays and comedy videos. So without further ado, here are the top 10 Hispanic and Latino creators and influencers you should follow right now. She created a namesake blog where she documents her personal style, travels, and inspirations. Gabriel uses the pseudonyms Werevertumorro and Gaborever on his YouTube channels, which primarily contain comedy sketches, short films, vlogs, series, and different entertaining content. Negocios Now will announce more sponsors soon. For example, many famous Hispanic influencers come from similar backgrounds, languages, or countries; thus, they can empathize with the struggles or triumphs of their community. That group's proposal would see the area represented almost entirely by one alderman and be home to a 66 percent white, 16.7 percent Latino, 8.3 percent Asian and 6.9 percent Black population. Jason Ervin (28th) say their goal in remapping Chicago's 50 wards is to . Civil rights was a hallmark of the Chicano Movement with the goal of empowering the Hispanic community to take part in civil discourse. For example, Selena Gomez is open about her struggles with mental health issues. Lorena Rae, also one of the top Latina influencers 2022, is a German model who has worked with some of the biggest names in fashion including Dior, LOfficiel Paris, Grazia Italy, and GQ Mexico. Allows brands to connect with Hispanic consumers in a meaningful way on her YouTube.. Gabriel MONTIEL GUTIERREZ @ werevertumorro ( 5.5M ), 18 to women in Cuba in remote! Influence in national politics jason Ervin ( 28th ) say their goal remapping! 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